Partnership with IPcom
PIKA Technologies Inc. signs an agreement with Latin American custom telecom solutions company IPcom to power its call features offering. The Ottawa-based developer of media-processing
hardware and software says IPcom will use PIKA’s PrimeNet quad E1 boards to enable its new Carnival Ringback Tones platform. Ringback tones are the audible rings that callers hear while waiting for the receiver of the call to answer. Using Pika’s solution, Carnival Ringback Tones will allow mobile customers to greet callers with a welcome message, a song or advertising. “The opportunities presented by the Latin American market are tremendous,” says Terry Atwood, PIKA’s VP of sales, marketing and customer care. “The increased adoption of mobile telephony in this market, coupled with IPcom’s timely and flexible solution makes facilitating premium mobile content an exciting growth area for PIKA.” According to a recent report by Frost & Sullivan, the mobile market in Latin America grew by 10% in the last two years, one of the highest growth rates in the world.
