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Why usability testing sucksBrisebois-45X64.jpg
Posted by Mitch Brisebois

In my early formative years as a designer (LOL) I believed the usability testing hype: it reduces dev costs, it makes products better, it makes customers happier. Soon I realized that was just crap spewed by "usability testing professionals". The problem with the usability testing mantra is that it assumes all designers are bad - so it needs examination, reporting, fixing, re-examination, re-reporting, re-fixing. you get the picture. The big problem with usability testing is its narrow scope. Usability practitioners don't look at the big picture. The basis of UT is Efficiency, Accuracy, Recall, and Emotional response. Efficiency usually is measured in keystrokes. It should be more about effectiveness of the task to be completed. Accuracy is micro-task completion. Using a scenario approach would be more realistic. Recall. ? it's the web. Recall?? Google it! Emotional Response - usability does a very inaccurate job of reporting this. When I designed the Vista 350, usability testing didn't impact the design whatsoever. Click here to read more of Mitch's blog.

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