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Social media is not an innovationsuemurphy-45X64.jpg
Posted by Susan Murphy

Way back in 1999, the man who invented the World Wide Web, Tim
Berners-Lee, wrote a book about how he created the Web, called
"Weaving the Web: The Ulitmate Destiny of the World Wide Web by its Inventor". I have the original, hard cover edition of this book. I'm not sure if it's been updated in the newer editions or not. Here's the most striking quote from the whole thing:
"The Web is more a social creation than a technical one. I designed it for a social effect - to help people work together - and not as a technical toy. The ultimate goal of the Web is to support and improve our weblike existence in the world. We clump into families, associations, and companies. We develop trust across the miles and distrust around the corner. What we believe, endorse, agree with, and depend on is representable and, increasingly represented on the Web. We all have to ensure that the society we build with the Web is of the sort we intend."
Wow. Berners-Lee wrote this in '99, and if you read the book, it turns out he's been thinking about this concept of a worldwide social web since sometime in the 1970's. Click here to read more of Susan's blog.

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