OTTAWA – iotum’s Calliflower is picked up by Canada’s leading association of tech companies, the Canadian Advanced Technology Alliance (CATA), which plans to offer the conference calling solution to its members. The deal will see CATA adopt the web-based Calliflower Conference Calling solution for its own purposes, as well as becoming the first reseller of the Web 2.0 office technology. Calliflower enables conference calling on the web or Facebook, and allows users to share documents online.